Jul 292009
I launched the redesign of this website and blog last weekend (Friday, July 24, 2009). It was a long process, and here are a few screenshots detailing the design and development.
Objective
If you’ve been following my previous site and blog you may ask, “Why, Josh, did you redesign your site?”. I guess the short answer is, I wanted to. Being a designer/illustrator it’s really hard to be satisfied with my work for an extended period of time. I guess that’s one luxury of client work: when it’s done and delivered IT’S DONE. I can’t go back and change what bothers only me. However, in order to actually justify spending time redesigning my site I established three objectives:- I wanted the site to be very functional
- I wanted to completely get rid of Flash
- l wanted it to be a fun place to visit
Design Process
The initial concept included a very fun, quirky spirit with a heavily illustrated barnyard scene. While the “barnyard” imagery became very minimal throughout the development, I maintained the spirit and brightness that I set out to achieve (although you’ll see from my EWWW comps that it was a process).
Above is the initial sketch. The idea was to have a cow illustrating a dramatic rooster. The drawing was going to be very cartoony, while the rooster very over dramatic.
Added some character to the cow. It’s getting there.
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